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Studies in Green Research
In 1991, when research for this book began, Australia (like many
industrialized nations) was confronting both economic problems, resulting
in high unemployment and foreign debt; and the bio-physical environmental
problems, relating to Greenhouse gases, ozone depletion, pollution and
resource depletion. ‘Greening’ of industry is seen by many in the
community as having the potential to solve both sets of problems. However,
for this potential to be realised, information is required about the
factors which might promote the expansion of ‘green’ industry.
Following a substantial literature review, case studies of thirty
companies were undertaken. the case studies centered on the following key
research questions:
• Why have the companies involved in this study chosen to be ‘green’
when some companies have not?
• Has the ‘green’ nature of the companies products and/or processes
influenced the companies’ success?
• What factors have aided and hindered the companies in their
‘green’ manufacturing?
• What is needed to promote further development of ‘green’ industry?
This book provides some answers to those questions.
Contents
Human behaviour towards the environment – patterns and understandings;
'Green' industry – myth or reality?; Structuration theory – a
framework for analysis of 'Green' industry; Methodological approach; Why
companies go 'green' – what the literature says; Motivations for the
'greening' of industry – ’insider' views; Help from inside and outside
– factors assisting the 'greening' of industry; Hurdles and hindrances
– factors inhibiting the 'greening' of industry; A typology of 'green'
companies; Tips for growing 'greener' – conditions needed for 'green'
industry to expand; Bibliography; Index.
£53.00 / US$94.95 ISBN: 1 84014 385 1 1998 216 pages
Hardback
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